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Pacific Pride and Wright Express Announce Strategic Alliance
SOUTH PORTLAND, MAINE (December 14, 2004) - Pacific Pride and Wright Express have announced a strategic alliance that will allow Pacific Pride to offer enhanced products and services to its franchisees while giving Wright Express further access to the distributor marketplace. Both companies will continue to operate as fully independent entities.
Pacific Pride will continue to maintain and manage its direct relationships with its franchisees, and offer the same excellent services that it has developed in its more than 20 years of working with the distributor marketplace. In addition, Pacific Pride will strengthen and broaden its offering with a full range of Wright Express products, including receivables funding and complete back end services, which will increase franchisee value.
Pacific Pride will also expand its network to allow the inclusion of select retail sites to existing and new franchisees and give franchisees the opportunity to allow access to their retail sites to Pacific Pride customers.
“Pacific Pride is very excited about the expansion opportunity this strategic alliance with Wright Express provides,” said David Harris, President of Pacific Pride. ”It will enable us to continue to offer a stable commercial platform while allowing those marketers that so desire to take advantage of the power of the Wright Express technology and comprehensive services. We expect to add a significant number of new marketers to our franchisee base, which will in turn add volume for all franchisees.
Pacific Pride franchisees will benefit from Wright Express' product line, ability to serve fleet markets and carry receivables. Wright Express and Pacific Pride will team together to offer franchisees and fleet accounts superior programs and products through the existing Pacific Pride Commercial Fueling System.
"This alliance is significant
as we reinforce our commitment to the distributor market,"
said Michael Dubyak, president and chief executive officer
of Wright Express. "We understand the critical
role the distributors have in attracting and servicing
the local and regional fleet segments of the market.
By providing distributors with the ability to utilize
products and marketing Wright Express has perfected
in the local and regional fleet segments, and combining
that with Pac Pride's presence, we believe we
have created a powerful alliance."
About Pacific Pride
About Wright Express
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